{"id":1438,"date":"2026-01-11T18:22:50","date_gmt":"2026-01-11T09:22:50","guid":{"rendered":"https:\/\/xn--u9j001jlec2rah4hw7gd5lmw0aj87d.com\/blog\/?p=1438"},"modified":"2026-03-23T18:25:30","modified_gmt":"2026-03-23T09:25:30","slug":"senmon-gakkou-shukyaku-kanzen-guide","status":"publish","type":"post","link":"https:\/\/xn--u9j001jlec2rah4hw7gd5lmw0aj87d.com\/blog\/?p=1438","title":{"rendered":"\u5c02\u9580\u5b66\u6821\u306e\u96c6\u5ba2\u5b8c\u5168\u30ac\u30a4\u30c9\uff1a\u5c11\u5b50\u5316\u6642\u4ee3\u306b\u52dd\u3064\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\uff06\u6709\u6599\u65bd\u7b56\u306e\u7d44\u307f\u5408\u308f\u305b"},"content":{"rendered":"<nav class=\"aiap-toc\">\n<p class=\"aiap-toc-title\"><a href=\"https:\/\/xn--u9j001jlec2rah4hw7gd5lmw0aj87d.com\/blog\/?p=1438\">\u5c02\u9580\u5b66\u6821\u306e\u5e83\u5831\u6226\u7565\u306e\u30d7\u30ed\u304c\u307e\u3068\u3081\u308b\u30012026\u5e74\u306e\u52df\u96c6\u6226\u7565<\/a><\/p>\n<p>\u76ee\u6b21<\/p>\n<ol>\n<li><a href=\"#aiap-h-1\">1. \u96c6\u5ba2\u30c1\u30e3\u30cd\u30eb\u306e\u73fe\u72b6\u3068\u7279\u5fb4\uff08\u6982\u89b3\uff09<\/a><\/li>\n<li><a href=\"#aiap-h-2\">2. \u5c11\u4eba\u6570\u6821\u304c\u307e\u305a\u512a\u5148\u3059\u3079\u304d\u65bd\u7b56<\/a><\/li>\n<li><a href=\"#aiap-h-3\">3. \u30b3\u30f3\u30c6\u30f3\u30c4\u8a2d\u8a08\uff1a\u5c02\u9580\u6027\u306e\u898b\u305b\u65b9\u3068\u30b9\u30c8\u30fc\u30ea\u30fc\u30c6\u30ea\u30f3\u30b0<\/a><\/li>\n<li><a href=\"#aiap-h-4\">4. \u5e83\u544a\u4e88\u7b97\u306e\u8003\u3048\u65b9\u3068\u914d\u5206\u4f8b\uff08\u5c0f\u301c\u4e2d\u898f\u6a21\u6821\u5411\u3051\uff09<\/a><\/li>\n<li><a href=\"#aiap-h-5\">5. \u6210\u679c\u8a08\u6e2c\u3068PDCA\u306e\u56de\u3057\u65b9\uff08KPI\u4f8b\u3068\u904b\u7528\u30d5\u30ed\u30fc\uff09<\/a><\/li>\n<li><a href=\"#aiap-h-6\">6. \u5c0f\u3055\u306a\u5b66\u6821\u3067\u3082\u3067\u304d\u308b\u4f4e\u30b3\u30b9\u30c8\u65bd\u7b56\u3068\u5b9f\u884c\u30c1\u30a7\u30c3\u30af\u30ea\u30b9\u30c8<\/a><\/li>\n<li><a href=\"#aiap-h-7\">7. \u30de\u30cd\u30bf\u30a4\u30ba\u3068\u6b21\u306e\u30a2\u30af\u30b7\u30e7\u30f3\uff08\u5e83\u5831\u652f\u63f4\u30b5\u30fc\u30d3\u30b9\u306e\u63d0\u793a\uff09<\/a><\/li>\n<li><a href=\"#aiap-h-8\">\u307e\u3068\u3081<\/a><\/li>\n<\/ol>\n<\/nav>\n<div class=\"aiap-intro\">\n<p>\u5c11\u5b50\u5316\u304c\u9032\u3080\u73fe\u5728\u3001\u5c02\u9580\u5b66\u6821\u306e\u5165\u5b66\u8005\u78ba\u4fdd\u306f\u5e74\u3005\u96e3\u3057\u304f\u306a\u3063\u3066\u3044\u307e\u3059\u3002\u672c\u8a18\u4e8b\u306f\u3001\u9650\u3089\u308c\u305f\u4e88\u7b97\u3068\u4eba\u54e1\u3067\u6700\u5927\u306e\u6210\u679c\u3092\u51fa\u3059\u305f\u3081\u306b\u3001\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u65bd\u7b56\uff08SEO\u30fbSNS\uff09\u3068\u6709\u6599\u65bd\u7b56\uff08\u691c\u7d22\u5e83\u544a\u30fbSNS\u5e83\u544a\uff09\u306e\u6700\u9069\u306a\u30d0\u30e9\u30f3\u30b9\u3092\u5b9f\u52d9\u8996\u70b9\u3067\u793a\u3059\u30ac\u30a4\u30c9\u3067\u3059\u3002<\/p>\n<p>\u30bf\u30fc\u30b2\u30c3\u30c8\u306f\u5c02\u9580\u5b66\u6821\u306e\u5e83\u5831\u62c5\u5f53\u8005\u3002\u5c0f\u898f\u6a21\u6821\u30fb\u5c11\u4eba\u6570\u6821\u3067\u3082\u5b9f\u884c\u3067\u304d\u308b\u512a\u5148\u9806\u4f4d\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u8a2d\u8a08\u306e\u30b3\u30c4\u3001\u5e83\u544a\u8cbb\u306e\u914d\u5206\u4f8b\u3001\u305d\u3057\u3066\u6210\u679c\u8a08\u6e2c\u3068PDCA\u306e\u56de\u3057\u65b9\u307e\u3067\u3001\u73fe\u5834\u3067\u4f7f\u3048\u308b\u30c1\u30a7\u30c3\u30af\u30ea\u30b9\u30c8\u3068\u5b9f\u8df5\u4f8b\u3092\u4e2d\u5fc3\u306b\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<p>\u8a18\u4e8b\u306e\u6700\u5f8c\u306b\u306f\u3001KPI\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u3084\u4e88\u7b97\u30b7\u30df\u30e5\u30ec\u30fc\u30b7\u30e7\u30f3\u3092\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3057\u3066\u30ea\u30fc\u30c9\u7372\u5f97\u306b\u3064\u306a\u3052\u308b\u6848\u5185\u3082\u63b2\u8f09\u3002\u300e\u5c11\u5b50\u5316\u5bfe\u7b56\u300f\u3084\u300eUSP\u3067\u5c02\u9580\u5b66\u6821\u306e\u5165\u5b66\u8005\u3092\u5897\u3084\u3059\u300f\u306a\u3069\u306e\u95a2\u9023\u30b3\u30f3\u30c6\u30f3\u30c4\u3078\u306e\u5185\u90e8\u30ea\u30f3\u30af\u8a2d\u8a08\u3082\u60f3\u5b9a\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<\/div>\n<h2 id=\"aiap-h-1\">1. \u96c6\u5ba2\u30c1\u30e3\u30cd\u30eb\u306e\u73fe\u72b6\u3068\u7279\u5fb4\uff08\u6982\u89b3\uff09<\/h2>\n<p>\u307e\u305a\u306f\u4e3b\u8981\u30c1\u30e3\u30cd\u30eb\u306e\u7279\u5fb4\u3092\u7406\u89e3\u3057\u307e\u3057\u3087\u3046\u3002\u30c1\u30e3\u30cd\u30eb\u3054\u3068\u306b\u5230\u9054\u3067\u304d\u308b\u5c64\u3001\u8cbb\u7528\u5bfe\u52b9\u679c\u3001\u5b9f\u88c5\u96e3\u6613\u5ea6\u3001\u5373\u52b9\u6027\u304c\u7570\u306a\u308a\u307e\u3059\u3002\u5e83\u5831\u76ee\u6a19\uff08\u8cc7\u6599\u8acb\u6c42\u30fb\u30aa\u30fc\u30d7\u30f3\u30ad\u30e3\u30f3\u30d1\u30b9\u7533\u8fbc\u30fb\u5165\u5b66\u76f8\u8ac7\uff09\u3054\u3068\u306b\u512a\u5148\u9806\u4f4d\u3092\u6c7a\u3081\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n<p>\u4e0b\u8a18\u306f\u5404\u30c1\u30e3\u30cd\u30eb\u306e\u77ed\u3044\u6bd4\u8f03\u3068\u73fe\u5834\u3067\u306e\u4f7f\u3044\u3069\u3053\u308d\u306e\u8003\u3048\u65b9\u3067\u3059\u3002<\/p>\n<ul>\n<li>SEO\uff08\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\uff09\uff1a\u691c\u7d22\u610f\u56f3\u306e\u9ad8\u3044\u30e6\u30fc\u30b6\u30fc\u306b\u9577\u671f\u7684\u306b\u5c4a\u304f\u3002\u521d\u671f\u5de5\u6570\u306f\u9ad8\u3044\u304c\u7d99\u7d9a\u7684\u306a\u30b3\u30b9\u30c8\u306f\u4f4e\u3081\u3002<\/li>\n<li>\u516c\u5f0fSNS\uff08Instagram\uff0fTwitter\uff0fYouTube\uff09\uff1a\u30d6\u30e9\u30f3\u30c9\u7406\u89e3\u3084\u5b66\u6821\u306e\u96f0\u56f2\u6c17\u4f5c\u308a\u306b\u6709\u52b9\u3002\u82e5\u5e74\u5c64\u3068\u306e\u63a5\u70b9\u4f5c\u308a\u306b\u6700\u9069\u3002<\/li>\n<li>\u691c\u7d22\u5e83\u544a\uff08Google\uff0fYahoo!\uff09\uff1a\u5373\u52b9\u6027\u304c\u3042\u308a\u3001\u8cc7\u6599\u8acb\u6c42\u3084\u30aa\u30fc\u30d7\u30f3\u30ad\u30e3\u30f3\u30d1\u30b9\u306e\u76f4\u8fd1\u7533\u8fbc\u5897\u306b\u6709\u52b9\u3002\u8cbb\u7528\u306f\u30af\u30ea\u30c3\u30af\u5358\u4fa1\u306b\u4f9d\u5b58\u3002<\/li>\n<li>SNS\u5e83\u544a\uff1a\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u7cbe\u5ea6\u304c\u9ad8\u304f\u3001\u8208\u5473\u95a2\u5fc3\u3084\u884c\u52d5\u30d9\u30fc\u30b9\u3067\u9732\u51fa\u53ef\u80fd\u3002\u8a8d\u77e5\u62e1\u5927\u301c\u7533\u8fbc\u7372\u5f97\u307e\u3067\u5e45\u5e83\u304f\u4f7f\u3048\u308b\u3002<\/li>\n<li>\u30aa\u30fc\u30d7\u30f3\u30ad\u30e3\u30f3\u30d1\u30b9\u30fb\u30a4\u30d9\u30f3\u30c8\uff1a\u4f53\u9a13\u3092\u901a\u3057\u305f\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u304c\u9ad8\u3044\u3002\u5b9f\u65bd\u30b3\u30b9\u30c8\u3068\u904b\u55b6\u4eba\u54e1\u3092\u8003\u616e\u3059\u308b\u5fc5\u8981\u3042\u308a\u3002<\/li>\n<li>\u7d39\u4ecb\u30fb\u7e01\u6545\uff0f\u9ad8\u7b49\u5b66\u6821\u9023\u643a\uff1a\u4fe1\u983c\u5ea6\u304c\u9ad8\u304f\u30b3\u30b9\u30c8\u52b9\u7387\u304c\u826f\u3044\u304c\u3001\u898f\u6a21\u62e1\u5927\u306b\u306f\u6642\u9593\u304c\u304b\u304b\u308b\u3002<\/li>\n<\/ul>\n<h2 id=\"aiap-h-2\">2. \u5c11\u4eba\u6570\u6821\u304c\u307e\u305a\u512a\u5148\u3059\u3079\u304d\u65bd\u7b56<\/h2>\n<p>\u4eba\u624b\u3084\u4e88\u7b97\u304c\u9650\u3089\u308c\u308b\u5c11\u4eba\u6570\u6821\u306f\u3001\u307e\u305a\u201c\u52b9\u679c\u306e\u898b\u8fbc\u307f\u304c\u9ad8\u304f\u3001\u518d\u73fe\u6027\u306e\u3042\u308b\u65bd\u7b56\u201d\u306b\u96c6\u4e2d\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u4ee5\u4e0b\u306f\u512a\u5148\u9806\u4f4d\u306e\u76ee\u5b89\u3067\u3059\u3002<\/p>\n<p>\u65bd\u7b56\u306f\u77ed\u671f\u7684\u306a\u7533\u8fbc\u7372\u5f97\uff08\u5e83\u544a\uff09\u3068\u4e2d\u9577\u671f\u7684\u306a\u4fe1\u983c\u69cb\u7bc9\uff08\u30b3\u30f3\u30c6\u30f3\u30c4\u30fb\u5b66\u6821\u306e\u9b45\u529b\u767a\u4fe1\uff09\u3092\u30d0\u30e9\u30f3\u30b9\u3088\u304f\u7d44\u307f\u5408\u308f\u305b\u308b\u3053\u3068\u3092\u60f3\u5b9a\u3057\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u691c\u7d22\u5e83\u544a\uff1a\u5730\u57df\uff0b\u5b66\u79d1\u540d\u306e\u610f\u56f3\u691c\u7d22\u3092\u72d9\u3044\u3001\u30aa\u30fc\u30d7\u30f3\u30ad\u30e3\u30f3\u30d1\u30b9\u3084\u8cc7\u6599\u8acb\u6c42\u306b\u76f4\u7d50\u3055\u305b\u308b\uff08\u77ed\u671f\u3067\u306e\u6210\u679c\uff09\u3002<\/li>\n<li>\u30ed\u30fc\u30ab\u30ebSEO\uff1aGoogle\u30d3\u30b8\u30cd\u30b9\u30d7\u30ed\u30d5\u30a3\u30fc\u30eb\u3092\u6700\u9069\u5316\u3057\u3001\u8fd1\u96a3\u306e\u9ad8\u6821\u751f\u3068\u4fdd\u8b77\u8005\u306b\u898b\u3064\u3051\u3066\u3082\u3089\u3046\u3002<\/li>\n<li>\u5b66\u79d1\u5225\u306e\u5f37\u307f\u3092\u6253\u3061\u51fa\u3057\u305f\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\uff1a\u5c11\u4eba\u6570\u5236\u3084\u5c31\u8077\u652f\u63f4\u306a\u3069USP\u3092\u660e\u78ba\u5316\u3002<\/li>\n<li>\u65e2\u5b58\u5b66\u751f\u30fb\u5352\u696d\u751f\u3092\u6d3b\u7528\u3057\u305f\u53e3\u30b3\u30df\u65bd\u7b56\uff1aSNS\u3084\u52d5\u753b\u3067\u30ea\u30a2\u30eb\u306a\u4f53\u9a13\u8ac7\u3092\u767a\u4fe1\u3002<\/li>\n<li>\u30aa\u30fc\u30d7\u30f3\u30ad\u30e3\u30f3\u30d1\u30b9\u306e\u4f53\u9a13\u54c1\u8cea\u5411\u4e0a\u3068\u30d5\u30a9\u30ed\u30fc\u8a2d\u8a08\uff1a\u53c2\u52a0\u5f8c\u306e\u500b\u5225\u9023\u7d61\u2192\u9762\u8ac7\u3067\u7533\u8fbc\u306b\u7e4b\u3052\u308b\u3002<\/li>\n<\/ul>\n<h2 id=\"aiap-h-3\">3. \u30b3\u30f3\u30c6\u30f3\u30c4\u8a2d\u8a08\uff1a\u5c02\u9580\u6027\u306e\u898b\u305b\u65b9\u3068\u30b9\u30c8\u30fc\u30ea\u30fc\u30c6\u30ea\u30f3\u30b0<\/h2>\n<p>\u5c02\u9580\u5b66\u6821\u306f\u5b66\u79d1\u3054\u3068\u306e\u5c02\u9580\u6027\u304c\u5f37\u307f\u3067\u3059\u3002\u5358\u306a\u308b\u8a2d\u5099\u7d39\u4ecb\u306b\u3068\u3069\u307e\u3089\u305a\u3001\u5b66\u3073\u306e\u6210\u679c\u3084\u5352\u696d\u5f8c\u306e\u30ad\u30e3\u30ea\u30a2\u3092\u5177\u4f53\u7684\u306b\u793a\u3059\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u4f5c\u308a\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u30b3\u30f3\u30c6\u30f3\u30c4\u306f\u691c\u7d22\u30cb\u30fc\u30ba\uff08\u30ca\u30d3\u30b2\u30fc\u30b7\u30e7\u30ca\u30eb\uff0f\u30a4\u30f3\u30d5\u30a9\u30e1\u30fc\u30b7\u30e7\u30ca\u30eb\uff0f\u30c8\u30e9\u30f3\u30b6\u30af\u30b7\u30e7\u30ca\u30eb\uff09\u306b\u5fdc\u3058\u3066\u8a2d\u8a08\u3059\u308b\u3068\u52b9\u679c\u7684\u3067\u3059\u3002<\/p>\n<ul>\n<li>\u5b66\u79d1\u5225FAQ\u3068\u5165\u8a66\u30fb\u30ab\u30ea\u30ad\u30e5\u30e9\u30e0\u7d39\u4ecb\uff1a\u4fdd\u8b77\u8005\u306e\u4e0d\u5b89\u3092\u89e3\u6d88\u3059\u308b\u9805\u76ee\u3092\u7db2\u7f85\u3002<\/li>\n<li>\u5352\u696d\u751f\u306e\u30ad\u30e3\u30ea\u30a2\u4e8b\u4f8b\uff08\u8077\u5834\u540d\u3084\u5f79\u8077\u3001\u5b9f\u969b\u306e\u4ed5\u4e8b\u5185\u5bb9\uff09\uff1a\u5177\u4f53\u6027\u3092\u6301\u305f\u305b\u308b\u3053\u3068\u3067\u4fe1\u983c\u304c\u751f\u307e\u308c\u308b\u3002<\/li>\n<li>\u77ed\u5c3a\u52d5\u753b\uff08\u6388\u696d\u98a8\u666f\u30fb\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\uff09\uff1aSNS\u3067\u62e1\u6563\u3057\u3084\u3059\u3044\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u3092\u512a\u5148\u3002<\/li>\n<li>SEO\u8a18\u4e8b\uff1a\u300e\u696d\u754c\u3067\u6c42\u3081\u3089\u308c\u308b\u30b9\u30ad\u30eb\u300f\u300e\u8cc7\u683c\u53d6\u5f97\u306e\u30e1\u30ea\u30c3\u30c8\u300f\u306a\u3069\u691c\u7d22\u30cb\u30fc\u30ba\u306b\u5bfe\u5fdc\u3057\u305f\u8a18\u4e8b\u3092\u4f5c\u6210\u3002<\/li>\n<li>CTA\u8a2d\u8a08\uff1a\u5404\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u5bfe\u3057\u3066\u300c\u8cc7\u6599\u8acb\u6c42\u300d\u300c\u30aa\u30fc\u30d7\u30f3\u30ad\u30e3\u30f3\u30d1\u30b9\u7533\u8fbc\u300d\u300c\u500b\u5225\u76f8\u8ac7\u300d\u3078\u306e\u660e\u78ba\u306a\u5c0e\u7dda\u3092\u8a2d\u7f6e\u3002<\/li>\n<\/ul>\n<h2 id=\"aiap-h-4\">4. \u5e83\u544a\u4e88\u7b97\u306e\u8003\u3048\u65b9\u3068\u914d\u5206\u4f8b\uff08\u5c0f\u301c\u4e2d\u898f\u6a21\u6821\u5411\u3051\uff09<\/h2>\n<p>\u5e83\u544a\u4e88\u7b97\u306f\u5b66\u6821\u306e\u76ee\u6a19\uff08\u5165\u5b66\u8005\u6570\u3001\u5fdc\u52df\u6570\uff09\u3068\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u304b\u3089\u9006\u7b97\u3057\u307e\u3059\u3002\u307e\u305a\u306f\u6700\u5c0f\u9650\u306e\u4eee\u8aac\u4e88\u7b97\u3067\u30c6\u30b9\u30c8\u3092\u56de\u3057\u3001CPA\u3084LTV\u3092\u898b\u306a\u304c\u3089\u6700\u9069\u5316\u3059\u308b\u306e\u304c\u73fe\u5b9f\u7684\u3067\u3059\u3002<\/p>\n<p>\u4e0b\u8a18\u306f\u5e74\u9593\u5e83\u544a\u4e88\u7b97\u3092\u4f8b\u306b\u3057\u305f\u914d\u5206\u306e\u4e00\u4f8b\uff08\u53c2\u8003\u5024\uff09\u3002\u5b66\u6821\u306e\u72b6\u6cc1\u306b\u3088\u3063\u3066\u8abf\u6574\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<ul>\n<li>\u7dcf\u4e88\u7b97\u3092100\u3068\u3057\u305f\u5834\u5408\u306e\u4e00\u4f8b\uff1a\u691c\u7d22\u5e83\u544a40\uff05\u3001SNS\u5e83\u544a30\uff05\u3001\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u65bd\u7b56\uff08\u30b3\u30f3\u30c6\u30f3\u30c4\u5236\u4f5c\u30fbSEO\uff0920\uff05\u3001\u30a4\u30d9\u30f3\u30c8\u6539\u558410\uff05\u3002<\/li>\n<li>\u5c11\u4eba\u6570\u6821\u306e\u77ed\u671f\u6226\u7565\uff1a\u6700\u521d\u306e3\u304b\u6708\u306f\u691c\u7d22\u5e83\u544a\u3068SNS\u5e83\u544a\u3092\u4e2d\u5fc3\u306bCPA\u3092\u628a\u63e1\u30014\u301c12\u304b\u6708\u3067\u30b3\u30f3\u30c6\u30f3\u30c4\u5f37\u5316\u306b\u6bd4\u91cd\u3092\u79fb\u3059\u3002<\/li>\n<li>\u30c6\u30b9\u30c8\u671f\u9593\uff1a\u5e83\u544a\u306eA\/B\u30c6\u30b9\u30c8\u3001\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u306e\u6539\u5584\u3001\u8a34\u6c42\u5225\u3067\u30af\u30ea\u30c3\u30af\u7387\u3068\u7533\u8fbc\u7387\u3092\u6bd4\u8f03\u3002<\/li>\n<li>ROI\u306e\u898b\u65b9\uff1aCPA\u3060\u3051\u3067\u306a\u304f\u300e\u30aa\u30fc\u30d7\u30f3\u30ad\u30e3\u30f3\u30d1\u30b9\u53c2\u52a0\u5f8c\u306e\u7533\u8fbc\u7387\u300f\u300e\u554f\u3044\u5408\u308f\u305b\u304b\u3089\u5165\u5b66\u307e\u3067\u306e\u5272\u5408\u300f\u3092\u5fc5\u305a\u8ffd\u3046\u3002<\/li>\n<\/ul>\n<h2 id=\"aiap-h-5\">5. \u6210\u679c\u8a08\u6e2c\u3068PDCA\u306e\u56de\u3057\u65b9\uff08KPI\u4f8b\u3068\u904b\u7528\u30d5\u30ed\u30fc\uff09<\/h2>\n<p>\u6210\u679c\u8a08\u6e2c\u306f\u6700\u5c0f\u9650\u306eKPI\u304b\u3089\u59cb\u3081\u3001\u5f90\u3005\u306b\u8a73\u7d30\u6307\u6a19\u3092\u8ffd\u52a0\u3057\u307e\u3059\u3002\u73fe\u5834\u3067\u904b\u7528\u3057\u3084\u3059\u3044\u6307\u6a19\u3092\u5b9a\u3081\u3001\u6708\u6b21\u3067\u30ec\u30d3\u30e5\u30fc\u3068\u30a2\u30af\u30b7\u30e7\u30f3\u306b\u843d\u3068\u3059\u904b\u7528\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n<p>\u30c4\u30fc\u30eb\u306fGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3001\u5e83\u544a\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\u7ba1\u7406\u753b\u9762\u3001CRM\u3084\u30d5\u30a9\u30fc\u30e0\u30c4\u30fc\u30eb\u3092\u9023\u643a\u3055\u305b\u3066\u30c7\u30fc\u30bf\u306e\u4e00\u5143\u5316\u3092\u76ee\u6307\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<ul>\n<li>\u63a8\u5968KPI\uff1a\u30b5\u30a4\u30c8\u8a2a\u554f\u6570\u3001CV\uff08\u8cc7\u6599\u8acb\u6c42\u30fb\u30aa\u30fc\u30d7\u30f3\u30ad\u30e3\u30f3\u30d1\u30b9\u7533\u8fbc\uff09\u6570\u3001CVR\u3001CPA\u3001\u30aa\u30fc\u30d7\u30f3\u30ad\u30e3\u30f3\u30d1\u30b9\u53c2\u52a0\u5f8c\u306e\u9762\u8ac7\u7387\u30fb\u5165\u5b66\u7387\u3002<\/li>\n<li>\u77ed\u671fPDCA\uff08\u9031\u6b21\uff0f\u6708\u6b21\uff09\uff1a\u5e83\u544a\u306e\u5165\u672d\u3084\u8a34\u6c42\u8abf\u6574\u3001LP\u306e\u6539\u5584\u3001SNS\u6295\u7a3f\u306e\u53cd\u5fdc\u5206\u6790\u3002<\/li>\n<li>\u4e2d\u9577\u671fPDCA\uff08\u56db\u534a\u671f\uff09\uff1aSEO\u8a18\u4e8b\u306e\u9806\u4f4d\u3001\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u306e\u5909\u5316\u3001\u5b66\u79d1\u5225\u306e\u5fdc\u52df\u72b6\u6cc1\u3092\u5206\u6790\u3057\u3066\u4e88\u7b97\u914d\u5206\u3092\u898b\u76f4\u3059\u3002<\/li>\n<li>KPI\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u3068\u4e88\u7b97\u30b7\u30df\u30e5\u30ec\u30fc\u30b7\u30e7\u30f3\u3092\u7528\u610f\u3057\u3001\u6570\u5024\u8a08\u753b\u3092\u5171\u6709\u3057\u3066\u5408\u610f\u3092\u53d6\u308b\u3002<\/li>\n<\/ul>\n<h2 id=\"aiap-h-6\">6. \u5c0f\u3055\u306a\u5b66\u6821\u3067\u3082\u3067\u304d\u308b\u4f4e\u30b3\u30b9\u30c8\u65bd\u7b56\u3068\u5b9f\u884c\u30c1\u30a7\u30c3\u30af\u30ea\u30b9\u30c8<\/h2>\n<p>\u4eba\u624b\u3084\u4e88\u7b97\u304c\u9650\u3089\u308c\u3066\u3044\u308b\u5834\u5408\u3067\u3082\u52b9\u679c\u3092\u51fa\u305b\u308b\u65bd\u7b56\u306f\u591a\u6570\u3042\u308a\u307e\u3059\u3002\u91cd\u8981\u306a\u306e\u306f\u7d99\u7d9a\u3068\u518d\u73fe\u6027\u3067\u3059\u3002\u307e\u305a\u306f\u5b9f\u884c\u3057\u3084\u3059\u3044\u3082\u306e\u304b\u3089\u7740\u624b\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u4e0b\u8a18\u306e\u30c1\u30a7\u30c3\u30af\u30ea\u30b9\u30c8\u306f\u3001\u77ed\u671f\u9593\u306b\u53d6\u308a\u7d44\u3081\u308b\u5177\u4f53\u7684\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u307e\u3068\u3081\u305f\u3082\u306e\u3067\u3059\u3002<\/p>\n<ul>\n<li>Google\u30d3\u30b8\u30cd\u30b9\u30d7\u30ed\u30d5\u30a3\u30fc\u30eb\u306e\u6700\u9069\u5316\uff08\u5199\u771f\u30fb\u55b6\u696d\u6642\u9593\u30fb\u6295\u7a3f\u306e\u5b9a\u671f\u66f4\u65b0\uff09<\/li>\n<li>\u30aa\u30fc\u30d7\u30f3\u30ad\u30e3\u30f3\u30d1\u30b9\u53c2\u52a0\u8005\u3078\u306e\u30d5\u30a9\u30ed\u30fc\u30b7\u30ca\u30ea\u30aa\u4f5c\u6210\uff08\u30e1\u30fc\u30eb\uff0b\u96fb\u8a71\uff0bLINE\uff09<\/li>\n<li>\u5b66\u79d1\u62c5\u5f53\u6559\u54e1\u3084\u5728\u5b66\u751f\u306b\u3088\u308b\u77ed\u3044SNS\u6295\u7a3f\uff08\u90311\u672c\u00d7\u6570\u540d\u3067\u7d99\u7d9a\uff09<\/li>\n<li>\u65e2\u5b58\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u5b66\u79d1\u5225\u306b\u518d\u7de8\u96c6\u3057\u3066\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u3092\u4f5c\u308b\uff08\u30b3\u30b9\u30c8\u4f4e\uff06\u65e9\u671f\u5b9f\u88c5\uff09<\/li>\n<li>\u9ad8\u7b49\u5b66\u6821\u306e\u9032\u8def\u6307\u5c0e\u62c5\u5f53\u3068\u5b9a\u671f\u7684\u306a\u60c5\u5831\u4ea4\u63db\u4f1a\u3092\u8a2d\u3051\u3001\u7d39\u4ecb\u30eb\u30fc\u30c8\u3092\u5b89\u5b9a\u5316\u3059\u308b<\/li>\n<\/ul>\n<h2 id=\"aiap-h-7\">7. 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